Mohamed Hussein

Head of Media

• Personally manage media advertising campaigns for mega clients across Facebook, Instagram, and Google Ads.
• Set up and optimize social media accounts and Google Analytics from scratch.
• Develop and execute tailored monthly boosting strategies for each client.
• Create, manage, and optimize ad campaigns to maximize performance and ROI.
• Generate detailed monthly reports for Google Ads using Google Data Studio.
• Integrate social media and Google Analytics pixels for accurate tracking and performance measurement by Google Tag Manager.
• Continuously analyze and refine campaigns to enhance results.
• Stay ahead of industry trends to implement cutting-edge digital marketing strategies.
• Leverage emerging digital trends to identify new marketing opportunities.
• Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
• Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
• Boosted brand awareness through the creation of engaging social media campaigns.

• Oversaw daily operations of the department, ensuring smooth workflow and timely completion of tasks.
• Applied strong leadership talents and problem-solving skills to maintain team efficiency and organize workflows.
• Improved customer satisfaction with timely response to inquiries, addressing concerns, and finding effective solutions.
• Enhanced communication within the team by holding regular meetings and encouraging open dialogue among all members.
• Handling Digital Marketing budget with media agencies.
• Responsible for al Digital Apps monthly Reports.

• Increased lead generation through targeted paid advertising campaigns on Google AdWords, Facebook Ads, and LinkedIn Ads.
• Tracked ROI of digital marketing efforts using various analytical tools such as Google Analytics, SEMrush, or MOZ Pro.
• Monitored competitor activities and industry trends to stay ahead of market developments.
• Developed compelling content for blog posts, social media updates, and other online channels to strengthen brand presence.
• Optimized website content for improved search engine rankings and increased organic traffic.
• Implemented email marketing campaigns to increase customer retention and drive sales growth.
• Boosted brand awareness by developing and executing strategic digital marketing campaigns.
• Assisted in the development of annual digital marketing budgets based on business objectives and KPIs.

• Boosted website traffic with targeted SEO tactics, keyword research, and content optimization.
• Optimized e-commerce campaigns through A/B testing to increase online sales.
• Created social media content with innovative brand messaging to support new product launches.
• Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
• Created Pay-Per-Click campaigns to drive targeted traffic to company website.
• Implemented new strategies to improve click-through rates and conversion.
• Improved conversion rates by designing and executing A/B tests for landing pages and ad campaigns.

• Increased customer retention rates with personalized email marketing campaigns tailored to individual preferences and behaviors.
• Optimized website exposure by analyzing search engine patterns to direct online placement of keywords or other content.
• Planned and executed web, SEO, database marketing and social media advertising campaigns.
• Grew social media following with strategic outreach efforts, influencer partnerships, and engaging content curation.
• Directed traffic growth strategies, SEO, content distribution, email marketing, and Backlinks.
• Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
• Created email blast campaigns to target key customers.
• Brainstormed content marketing strategies based around client's business goals, existing content and chosen key performance indicators.
• Expanded market reach by researching new channels, identifying emerging trends, and capitalizing on growth opportunities.
• Scaled digital marketing operations by creating and maintaining comprehensive documentation, process maps, and standardized procedures.