Summary
Overview
Work History
Education
Skills
Certification
Professional Development
Awards and Recognition
Timeline
Generic

Lisa Yarde

St Michael

Summary

A talented and accomplished customer service-driven professional with extensive background in customer service and sales. A great team player who is very flexible, imaginative, and open to new ideas, and the ability to manage priorities and projects to meet deadlines in a fast-paced, dynamic work environment. Known for successfully handling escalated
customer support issues.

Overview

28
28
years of professional experience
1
1
Certification

Work History

Marketing Consultant

Jonas Magazines
01.2020 - 05.2022
  • Responsible for the negotiation and management of strategic partnerships for 8 magazines across the Jonas Magazine portfolio, including the iconic media brands of Luxuori, Sommerlz, Portico Décor. Partners span a variety of categories including Luxury lifestyles, travel and hospitality,retail, consumer packaged goods, and health and beauty.
  • Developed marketing collateral such as media kits, websites, and magazine samples to promote business.
  • Meet, manage, and work with in-house staff writers, freelance writers, and artists on online magazine content and design.
  • Manage blogs and social networking sites to support the brand of the
    magazines.
  • Manage the editorial calendar and run weekly meetings with cross-functional stakeholders.
  • Promote magazines through links, target emails, SEO, and social
    networking. Design ads for magazines and/or work with outside designers from concept to approval.

Snr Manager Marketing & Communications, LAC Region

Kliek Media
12.2016 - 11.2020
  • Conducted thorough market research to obtain detailed understanding of consumer needs and trends.
  • Responsible for maintaining and developing property's social media
    platforms to include: Facebook, LinkedIn, Twitter, Pinterest, Instagram, Flickr, You Tube, etc.
  • Responsible for maintaining property website and updating it to include verbiage and photo changes, events, and promotions.
  • Collaborate with the Director of Sales & Marketing on the creation (design, printing, copywriting) of promotional materials and signage. Responsible for the development of the promotional materials and signage
  • Create interesting and informative content for regular publication across digital platforms
  • Develop of online marketing, promotions and cross
    promotions
    Generate brand awareness through PR and Online Marketing

Customer Service Agent

KM2 Solutions - Part-Time
03.2014 - 10.2016
  • Delivered fast, friendly, and knowledgeable service for routine questions and service complaints.
  • Managed a high volume of inbound and outbound customer calls.
  • Maintained strong call control and quickly worked through scripts to
    address problems.
  • Utilized active listening and communication skills to address customer
    inquiries and escalate issues to the supervisor.

Digital Marketing Account Manager

Luxuori Magazine
03.2013 - 12.2015
  • Responsible for maintaining and developing property's social media
    platforms to include: Facebook, LinkedIn, Twitter, Pinterest, Instagram, Flickr, You Tube, etc.
  • Responsible for maintaining property website and updating it to include verbiage and photo changes, events and promotions Collaborate with the Director of Sales and Marketing on the creation (design, printing, copy writing) of promotional materials and signage
  • Responsible for the development of the promotional materials and signage
  • Create interesting and informative content for regular publication across digital platforms
  • Assist in the development of online marketing, promotions and cross
    promotions
  • Generate brand awareness through PR and Online Marketing

Account Manager, Marketing

Jonas Magazines
11.2010 - 01.2013
  • Responsible for maintaining and developing property's social media
    platforms to include: Facebook, LinkedIn, Twitter, Pinterest, Instagram,
    Flickr, You Tube, etc.
  • Responsible for maintaining property website and updating it to include verbiage and photo changes, events and promotions
    Collaborate with the Director of Sales & Marketing on the creation (design, printing, copy writing) of promotional materials and signage
  • Determined target audiences for particular products and aligned
    campaigns with demographics.
  • Reinforced branding initiatives by coordinating presentations and creating marketing campaigns to maximize outreach.

Sales & Marketing Executive

The Booth Steamship (Barbados) Company
04.2007 - 11.2010

Mediterranean Shipping Company Barbados Line Representative -
Reporting TO MSC/Navarro Shipping Trinidad

  • Be accountable for developing new business with existing Company's
    clients
  • Maintain the existing business and conduct contract renewals with existing company customers
  • Develop sales work plans for own account-responsible customers,take leading roles in sales calls, and maintain daily communication with all connections.
  • Update and maintain good data quality for the following tasks: Sales account list, Weekly and Monthly Sales call plan
  • Coordinated documents and bills, managed payments, and responded to inquiries.
  • Prepare accurate shipping orders and bills of lading to direct and route materials.

Airline Passenger Agent/Airline Trainer

Seawell Air Services
03.1994 - 06.1997
  • Check in passengers by operating computerized passenger ticket terminal and generate boarding pass for assigned seats
  • Responsible for maintaining station Baggage records,check-in baggage and other administrative support required by Station Management
  • Ensure On-Time performance and gate, ATO and baggage service
    operation.
  • Reservations/Ticketing Communicating information to customer service, hub operations, airline operations, and outstations
  • Barbados British Airways PRS On-Line Conversion Trainer for all
    employees
  • Develop employees to their fullest potential to meet departmental and Corporate goals
  • Prepare modules and Conduct Training Sessions for Airline Computer
    Systems Program

Clerical Officer

Customs And Excise Department
03.1994 - 06.1997
  • Calculated duty and tariff payments owed on each shipment based on
    standard tables and legal requirements.
  • Invoicing entries Administers and maintains manufacturer consumption tax records
  • Prepare Monthly records on the manufacturing company portfolio
    Onsite Inspections on Manufacturing Companies

Education

No Degree -

The St Michael School
Barbados
07.1990

Skills

  • Campaign Development
  • Brand Strategies
  • SEO Strategies
  • Planning and Organizing
  • Training and Development

Certification

  • International Dangerous Goods: Aeropostal Airlines, Venezuela
  • International Dangerous Goods: British Airways, United Kingdom
  • Canadian Immigration Laws: Canada Immigration, Canada
  • Dangerous Goods - Air Jamaica, Barbados

Professional Development

  • Certificate Management Studies - Cave Hill School of Business
  • Customer Service - Britannia Airways
  • TAREX Mid-Managers - Barbados External Communications
  • Accounts Level 1 - Barbados Community College
  • Train the Trainer - Barbados Shipping & Trading (In House Training)

Awards and Recognition

  • Duke of Edinburgh Bronze Award
  • 2002 Complimentary Letter - Seawell Air Services
  • 2002 Complimentary Letter -Retired British Airways Staff
  • 2002 Thank you published Article - British Airways Newsletter
  • 2005 Complimentary Letters - Sir Rod Eddington, Former CEO British Airways PLC

Timeline

Marketing Consultant

Jonas Magazines
01.2020 - 05.2022

Snr Manager Marketing & Communications, LAC Region

Kliek Media
12.2016 - 11.2020

Customer Service Agent

KM2 Solutions - Part-Time
03.2014 - 10.2016

Digital Marketing Account Manager

Luxuori Magazine
03.2013 - 12.2015

Account Manager, Marketing

Jonas Magazines
11.2010 - 01.2013

Sales & Marketing Executive

The Booth Steamship (Barbados) Company
04.2007 - 11.2010

Airline Passenger Agent/Airline Trainer

Seawell Air Services
03.1994 - 06.1997

Clerical Officer

Customs And Excise Department
03.1994 - 06.1997

No Degree -

The St Michael School
Lisa Yarde